Volkswagen Dispels Diesel “Old Wives’ Tales”
Volkswagen recently began a new advertising campaign for the 2015 Volkswagen Passat TDI Clean Diesel and 2015 Volkswagen Golf Clean Diesel that dispel some common myths about diesel powered vehicles. The videos were produced specifically for social promotion and feature Mary, Josie and Teresa from the hit reality show “Golden Sisters”. The campaign is called “Old Wives’ Tale” and VW has currently released four spots that focus on different misinformed beliefs that people perceive about diesel vehicle such as noise, smell, speed and accessible fill-up stations.
“We are happy at the positive reaction,” Volkswagen spokesman Mark Gillies told Edmunds. “We produced these videos to be used primarily in the social and digital space, so we purposely tried to tap into these channels and how consumers interact with our brand in these areas.”
Check out the first two Wives’ Tales in the videos below to have some of these common myths dispelled for you.
Old Wives’ Tale #1
Old Wives’ Tale #2
New e-Golf Trim To Be Released
A new 2015 e-Golf Limited Edition will soon be released by Volkswagen of America, Inc. This model’s look and design will be similar to the models from the rest of the Golf line with the same Modular Transverse Matrix (MQB) platform but will be offered with a lower starting price.
The Limited Edition will be powered by a compact electric motor and a 24.2 kWh lithium-ion battery generating 115 hp and 199 lb.-ft of torque. Additionally this model will have an EPA estimate of 126 MPGe city/ 105 MPGe highway* and has an estimated single charge range of 83 miles.
Standard features on the 2015 e-Golf Limited Edition include KESSY® keyless access with push-button start, 16-inch steel wheels, Front and rear Park Distance Control, Halogen Headlights, DC Fast Charging with the Combined Charging System (CCS), LED Daytime Running Lights, Electrically heated windshield, Versatile cargo area, Electronic parking brake, Standard 7.2kW onboard charger, Climatronic® automatic dual-zone climate control system, Three driving profiles (“Normal”, “Eco”, and “Eco+”), Three driver-selectable regeneration modes, Automatic headlights and wipers, Navigation system and Rearview Camera.
2015 VW e-Golf Page Coming
A Research & Review page on the the 2015 Volkswagen e-Golf is going to be released by Fiore Volkswagen for all of our customers that live near Hollidaysburg, Altoona, Johnstown, State College or Greensburg, PA. Anyone who is interested in learning more about this model should look out for the official release of this new page as it will provide information on the new e-Golf such as safety and convenience features, powertrain options, EPA estimates, trim level options and more. Check out this new page under our “Model Lineup” tab before coming in to see us at 1000 S Logan Blvd in Hollidaysburg, PA to take it out for a test drive.
Fiore Volkswagen Blog
Fiore Volkswagen would like to welcome all of our customers from Hollidaysburg, Altoona, Johnstown, State College and Greensburg, PA to our new blog series. This blog will be an ideal source for all of the latest news and information for Volkswagen enthusiasts looking to shop at our VW dealership. We will cover a variety of topics in this series including new vehicle releases, concept vehicles, auto show debuts, new safety and convenience technologies, awards and accolades and more.
Along with bringing you the latest VW news and information we will also announce to you when we release a new monthly Research & Review page. This page will provide a full breakdown on one of our new models in order to help our customers research it. Each month we will announce which model the page is going to be about and then we will let you know as soon as the page has been released.
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