The 2016 Geneva International Motorshow gave Volkswagen the opportunity to showcase two highly anticipated models. VW introduced an exciting concept car, and also the new and improved up! city car.
The newly improved up! will hit the market soon. Updates include the option between two gasoline engines (with an available 66 kW/90 PS unit) plus new dash pads, exterior colors, new seat fabrics, and decorative decal designs. New technology includes smartphone integration and “up! beats,” which is a partnership between Beats Audio™.
The concept car is strongly influenced by the BUDD-e concept which was unveiled at the 2016 CES in Las Vegas in January. It is trendy but affordable with an SUV feel. It raises the bar for Volkswagen’s mobility.
“GENEVA INTERNATIONAL MOTOR SHOW 2016: VOLKSWAGEN UPDATES THE Up! AND BRINGS OUT A SUPRISE CONCEPT CAR: Volkswagen Media Centre.” Volkswagen Media Centre. N.p., n.d. Web. 22 Feb. 2016. <http://media.vw.com/release/1144/>.

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